Hailing from Manchester, Natural Bond Entertainment, under the leadership of producer Jerome Elvie, is a record label that has etched its name into the annals of the music industry through its remarkable journey. Emerging from a brief hiatus, the label is poised to reaffirm its significance, building upon its legacy as a torchbearer for both emerging and established artists.
In the early 2020s, Natural Bond Entertainment ignited the scene with a series of groundbreaking Riddims, including the memorable “Porus,” “Gold Leaf,” “Mentality,” and “Comet.” These offerings not only showcased the label’s prowess but also solidified its presence as a powerhouse in the world of music.
At the heart of Natural Bond Entertainment’s success story lies its commitment to nurturing talent. Under the guidance of label boss Jerome Elvie, the label has acted as a launchpad for a plethora of artists, providing them with a platform to exhibit their creativity and unique musical stylings. From Dancehall legends to rising stars, Natural Bond Entertainment has consistently offered an avenue for voices to be heard and stories to be told.
The label’s ethos goes beyond mere music production—it’s about forging connections. Through collaborations with acclaimed artists like Teejay, Bugle, Lybran, Masicka, Deep Jahi, Jah Cure and Beenie Man, Natural Bond Entertainment has woven a tapestry of diverse sounds that resonate across cultures and continents.
With their latest project, the “Redemption Riddim,” Natural Bond Entertainment once again demonstrates their prowess in assembling a lineup that captures the essence of Dancehall. This compilation features a constellation of talent, including artists such as Ikaya, Demarco, Rytikal, Macka Diamond, Buffalo Souljah, Dyllano, New Kidz HD, Skiepree, Jah Thunda, Calaysie, Cammalla, Deeclef and Flippa Moggela. These artists, each with their unique flair, come together to infuse the Riddim with an irresistible vibrancy that is characteristic of Natural Bond Entertainment’s productions.
But Natural Bond Entertainment’s contributions extend beyond the confines of music releases. The label has been a catalyst for change, using its influence to elevate communities and inspire positive transformations. Its impact has been felt not only through soundwaves but also in the lives of those touched by the label’s philanthropic endeavors.
As Natural Bond Entertainment takes its place once again in the limelight, the promise of the “Redemption Riddim” heralds a new era of creativity and innovation. The label’s dedication to offering listeners timeless classics remains unwavering, as it continues to push boundaries and reimagine what’s possible within the realm of music.
With distribution by ONErpm, the upcoming phase of Natural Bond Entertainment’s journey is poised to captivate global audiences. The label’s return, under the guidance of Jerome Elvie, is a testament to its resilience, its ability to weather storms, and its unwavering commitment to the art form it holds dear.
To stay connected with Natural Bond Entertainment’s revival, follow their journey on Instagram (@NaturalBondEnt). As the label steps back into the spotlight, it invites music enthusiasts, both old and new, to join in celebrating the harmonious marriage of sound, culture, and boundless creativity.